Tuesday, August 02, 2005

The Power of Advertising

The other day, I received an e-mail from dabs.com, containing an offer for the Motorola RAZR V-3 mobile phone (black version). It said "Lois (yes, really!), by virtue of an arrangement we have made with ‘Dialaphone’ ('the UK’s leading direct mobile phone specialist'), you can pay us just £4.99 per month for 8 months, then £30 a month for the remainder of the period for which you must contract to us (4 months) to get this marvellous piece of kit which is worth – for insurance purposes - £450 or more. You will also get a car charger, a Bluetooth earpiece, a dashboard carrier and, of course, many months of happiness playing with a device that will enable you to capture digital images, connect with your compluter, thus allowing the interchange of sounds and pictures and facilitating, for example, the sending of multiple (or single, of course) text messages using a PC keyboard. You will also receive 200 minutes of free calls per month (any network) and 50 free text messages per month". I was putty in their hands! I have said many times in the past that I probably couldn't justify a mobile phone on contract because my (outgoing) usage does not warrant it. However, this seemed an offer too good to refuse, and I took them up on it. And I have had the phone for almost a week. And it is a luvverly piece of gear. And I have sent a text message to everyone in my address book notifying them of my new number. And I have been walking and driving round Hampshire with an earful of Bluetooth to apparently no avail. Not one person has rung me yet! I’ve even forgotten what the ring tone is! Oh well, who knows? It may prove to have been worthwhile in due course. And perhaps I can go back to Pay As You Go after 12 months! I think I might be a sucker, though!

1 comment:

NigelH said...

Chris, I have sent you an e-mail message via Simon's site. Hope you get it OK!