Friday, May 13, 2005

Electric Shopping

Our local Waitrose supermarket recently re-opened after a major refurbishment and I now do my shopping with the aid of electrickery. You have to have a John Lewis Partnership credit card (which a very nice lady let me sign up for when I went in the store a few weeks ago) and you go to a bank of scanners and swipe the card down one of the slots. A screen says “Welcome, Lois!” (marvellous!) and one of the scanner cradles lights up, showing you which one to take. When you pick it up, the display on it says “Welcome, Lois!” (how can it get any better?) The first time you do your electric shopping, they give you 4 jolly good quality bags (2 large, 2 small) into which you bung your provisions after you have scanned each item. How does that nice Mr Waitrose know you’ve scanned everything in your bags? Well, he trusts you. But sometimes, if he’s feeling a bit tetchy and suspicious, he’ll come in unexpectedly and turn your trolley over. He will repack the bags for you, though, and very nicely, I am reliably informed. When you scan certain items, the device will emit a loud danger signal – it frightened me to death the first time it happened – but this simply means the item is subject to some sort of special offer: £1.50 each, buy 2 for £2.75 (ooh, beep! beep!); 3 for the price of 2 (ooh, beep! beep! beep!); I’m sure I can hear Mr Waitrose on his way to the bank, guffawing rather loudly. Well, when you’ve finished cramming stuff into the luvverly green bags, you go to the Quick Check Counter and complete your transaction, all without having to talk to a single soul. You can studiously ignore any of Mr Waitrose’s Little Helpers even if they ask if you need any assistance or wonder if you’re having a nice day. You just stick the John Lewis card in the slot and a message on the screen says “Well done, you’ve finished your shopping, Lois, and Mr Waitrose says thank you and hahahahahahaha!” or something like that; then it tells you to take out that card and insert your payment card (of course, it can be the same one, if you like); it thinks for a little bit, then prints your receipt and gives your card back. Fantastic! You almost want to stay a little bit longer, and you feel as if you’ve been cheated in some way. Which of course you have been, otherwise you wouldn’t have bought 249 items for the price of 250 and loads of food which will be well past its eat by date before you’ve eaten all the other food. Still, it’s marvellous what they can do with electrickery these days.

2 comments:

Pookledo said...

I'm tempted to use the self service tills at Sainsburys but I buy so much stuff off the cheap shelf, I don't know how that works.

Maybe I'll be brave enough to ask one day soon.

silver horde said...

My mum tried the Sainsbury's system and got stopped twice in a row for the check. She only buys a few things at a time and it hurt her feelings that she got picked on. she has been known to go back to sainsburys if they undercharged her!!So she dos'nt do the self serve thing anymore. We don't have it at my Vons yet but I'm sure they will soon!